What comes to mind when you hear the term sales development reps? Cold calling, the grind, rejection.
No wonder being an SDR is one of the toughest jobs in sales.
Day in and day out, reps are sending emails and making calls—and ultimately, they may only talk to or touch base with a handful of people. Sales development reps (SDRs) can’t control or predict who picks up the phone or how many meetings they schedule.